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Getting the media excited

February 13th, 2007 by Jane

Well, we’re in full swing with judging the PublicityShip Hidden Jewel Awards for small tourism operators.

press camerasWe’ve chosen our national winner - but I can’t tell you who it is until the information on all the winners is released on Friday.

What I can tell you is we already have two travel magazine editors who are pretty excited. And when an editor gets excited, you know you’ve hit the jackpot! We’ve achieved this by creating a story of value to the media.
Now we’re in the throes of choosing a winner for each state and territory.

Other exciting news is that one of our judges, Postcards series producer, Alex Ristevski, is currently working on a brand new national travel series.

Alex is one of those media people who believe in bringing quality ventures into the limelight. He’s been impressed by the Awards entries and is always on the look-out for fresh material, so the new series could provide more publicity opportunities for the hidden jewels of tourism.


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